Laura Mulvey's theory of female representation in music videos, is called the 'Male Gaze'. Laura Mulvey theorises that anytime we watch a music video, we are watching from the view of a hetrosexual male, through the fact that many music videos focus on the female body often in a sensual/sexual manner. This can be heard through the lyrics but is often visually seen in hip-hop videos. For example:
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