It's also more likely for viewers of music videos to be younger, as a majority of music videos are most likely online and younger people are more likely to be tech savvy due to being raised around technology. It's also more likely for younger people to be fans of popular artists, which can be supported by the fact that the second most popular music video on youtube is 'Justin Bieber - Baby' which has 936,117,346 as of 24/11/13. Justin Bieber's fans age demographic can be seen:
It also seems to be more girls who watch music videos, which can be supported by the fact that the 10 most viewed music videos feature artists such as PSY, Jennifer Lopez, Justin Bieber, Lady Gaga etc etc:
Justin Bieber's gender demographic |
and Lady Gaga's:
Lady Gaga's gender demographic |
In conclusion we can assume heavily that girls aged 13-18 watch music videos.
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