The targeted audience for my music video was females from the ages 16-20. Young females around these ages are now more interested in pop videos. Artists like Katy b, Chase&Status, Disclosure and also AlunaGeorge. We decided to choose this age group because we thought that it would be easier to reach out to them seeing as we are roughly in the same age range and there are two females in the group including myself.
We did not get amazing comments from the pupils at the cinema, I think this is because we did not plan our video very well and because of this the outcome was very poor.
Comments that we received from our rough cut was to put in more shots and add some effects to it and to also cut it down a bit because it was too long. we was also told that we should cut the video in a way that people could relate to it and understand our ideas.
Listening to the feedback helped us improve our work, seeing as the people in our class our around the same age of our targeted audience it helped us see our music through their eyes and we were able to change it to their satisfaction. In my opinion trying to improve on our video was very hard because we did not have a lot of shots which meant we had to repeat a few shots in our music video. Even though we did not have a lot of shots we still managed to finish the music video with the help of the feedback that we received.
The changes that we managed to do:
. Cut down the music video so that it was the correct time that it ran for which was 3 mins
. Add effects to it
. Add more shots
If we had the time we would have gone back for more shots and would have changed the clothing more as well.
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